Promo for DDX Fitness
DDX Fitness is a Moscow-based gym chain.
The concept is "digital fitness": a native app and a technology-savvy approach to progress in sports.
DDX
2021
Problem
At the beginning of the pandemic – February to May 2020 – the pre-sales were falling due to the financial crisis and the fear of COVID-19.
Goal
Increase sales for 14 gyms via lead generation.
Minimum target: 200 monthly leads for each gym.
Minimum target: 200 monthly leads for each gym.
What we did
- Selected keywords for search advertising
- Launched campaigns in Google Ads and Yandex Direct
- Configured analytics to track conversion
- Designed banners for targeted advertising
- Launched advertising on Facebook via Facebook Ads and on VK via MyTarget
Results
Despite the pandemic, our experts significantly boosted the lead generation, increasing membership sales.
31%
lead-to-sales conversion rate
4650+
memberships sold
15К
leads
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Contact us
If you are an ecommerce business with a market-tested product and strong operations that is facing a growth challenge, request a free ATW Game Plan.
After 1 hour meeting, you will walk away with
- clear KPIs
- campaign insights
- 90-day roadmap
After the game plan you will have an opportunity to ask for a proposal.
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